Would you know fashion in Nagoya? The area is known as concervative and prefers to traditional style. Recently, such Nagoya-style sets a fashion in Japan among young ladies.
"Bun", "Rich eye-makeup", "Big ribbon",... such a lovery, girls' comic style is a popular fasion in Nagoya. As a lot of women in the area live with their parents, so that their style preference in fashion become relatively conservative for making a hit with parents' generation. However, now such a style is welcomed to young girls in Tokyo!
Printemps Department Store in Ginza introduced "Nagoya" brand currently. Some goods are already booked by 50 while others are sold out in 5 min!
Before that, ladies in Tokyo went out of their way to Nagoya for getting such "lovely" style. Surplise!!
Nagoya is one of the area for its robust economy as Toyota's home territory. Nagoya may take a leadership for not only the Japanese business but to fashion??!
(reference: Daily Gendai)







